Nearly half a million athletes die of sudden cardiac arrest each year. This campaign was created to celebrate and honor the life of Jeffrey Alan Matthews Jr. At age 22, Jeffrey lost his life due to a sudden cardiac arrest. Anyone who knew Jeffrey would describe him as loving, caring, compassionate, and living with a purpose. Although Jeffrey left this world at such a young age, he definitely made an impact on the lives of everyone around him. No matter the circumstance, Jeffrey was always willing to offer a helping hand with a smile, and a ton of love.
All proceeds raised through this campaign will be donated to the American Heart Association in hopes that further research can prevent many more deaths due to sudden cardiac arrest.